program: The Seven Secrets of How Nature Designs



Program Details:
Date: Tuesday, December 01
Time: 1 Hour Program
Units: 1 AIA LU/HSW
Program Fee:
- AIA Member Price: $25
- Non-AIA Member Price: $35
Register individually or as a group:
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How to Apply the Lessons of Biomimicry to Your Business

Twenty years ago, no one would have believed that any company without a website would not be in business in the future. Today, you may not believe that any company not taking charge of their environmental footprint or their approach to sustainability will also not be in business. In this talk, you'll discover how the threat of climate change is already affecting your business.

You'll uncover how to take a leadership position in your industry by leveraging the challenges of environmental responsibility, you'll motivate your operations team to uncover new opportunities, inspire your sales group to upsell new services, or tap into your lifecycle to uncover new product lines. Instead of being a depressing talk on the environment, this hilarious talk will inspire you and transform how you look at your business.



Company Logo:


Eric Corey Freed

Eric Corey Freed
Job Title:
Vice President, Global Outreach
The Company:
International Living Future Institute
Speaker Photo:

How Nature Designs

Eric Corey Freed is Vice President of the International Living Future Institute, a global hub for visionary programs, including the Living Building Challenge and Living Product Challenge. As a licensed architect, Eric brings over 20 years of experience in helping architects, builders and homeowners use sustainability to improve the design and operational savings for thousands of buildings around the country. Eric helps companies monetize sustainability by showing them how to cut their real estate operations costs in half.

Eric is the author of 11 books, including Green Building & Remodeling for Dummies, a bestseller with over 200,000 copies in print, and Sustainable School Architecture. His latest, "Green$ense for your Home" won the 2011 Outstanding Book Award from the American Society of Journalists and Authors. Eric is considered a leader in the field; named by San Francisco Magazine Best Green Architect in 2005; Best Visionary in 2007; and Green Visionary by 7x7 Magazine in 2008. In 2012, he was named one of the 25 Best Green Architecture Firms in the US, and one of the Top 10 Most Influential Green Architects.

About the Speaker:

In This Session You Will

  • Discover how to reduce the future liability and risks of climate change to lower operational costs and increase product profitability.
  • Examine the lifecycle of your products and services to uncover ways to increase profit margins and lower costs.
  • Identify how to explain your environmental mission statement to your customers to engage them and attract new ones.
  • Uncover how to set a "Mission Zero" for your company and use it to transform how you do business.

Program Schedule

DESIGN [realized] offers building professionals the opportunity to participate in Continuing Education programs throughout the year. Presentations by leading industry experts are webcast to groups and individual attendees across the country.

Mountain Central Eastern
 Welcome / Introductions 12:00 PM 1:00 PM 2:00 PM 3:00 PM
 Presentation 12:05 PM 1:05 PM 2:05 PM 3:05 PM
 Q&A 12:50 PM 1:50 PM 2:50 PM 3:50 PM
 Adjourn 1:00 PM 2:00 PM 3:00 PM 4:00 PM
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